Your Persuasion Cheat Sheet: How to Convince the other Party
YOUR PERSUASION CHEAT SHEET: How To Convince The Other Party?
ethos, pathos, logos
Make no mistake about it. When it comes to persuasions, knowing exactly how to persuade the audience is a powerful skill. While none of us are mind-readers, Aristotle got it right by narrowing down the tools of being a convincing speaker to three things: Ethos, Pathos and Logos.
The trio are must-haves in any persuasion that aims to win over the audience. Think Martin Luther King Jr., Steve Jobs and even Barack Obama – take a leaf out of their books. By incorporating ethos, the credibility of the persuader; pathos, the emotional connection to the audience, and logos, your logical argument, you’ll soon be charming your audience just like King, Jobs and Obama.