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3 Assertive Ways to Handle Aggressive Negotiators

BEATING THE BULLY: Handling Aggressive Negotiators

Nobody wants to be a pushover, but there are times where we walk away from the negotiation table feeling weak, vulnerable, or unhappy with ourselves, especially when dealing with intimidating negotiators. We may have avoided conflict, but in doing so have agreed to make a few crippling sacrifices. It is possible to be both assertive and amiable, however, and both parties can reach a satisfying agreement if these aggressive negotiators are approached with strategy and tact.